{"id":457,"date":"2026-10-20T22:42:20","date_gmt":"2026-10-20T20:42:20","guid":{"rendered":"https:\/\/ptbrb.ro\/?p=457"},"modified":"2026-10-20T22:44:15","modified_gmt":"2026-10-20T20:44:15","slug":"stb-sa-promoveaza-imbunatatirea-serviciului-turistic","status":"publish","type":"post","link":"https:\/\/ptbrb.ro\/index.php\/2026\/10\/20\/stb-sa-promoveaza-imbunatatirea-serviciului-turistic\/","title":{"rendered":"STB.SA sus\u021bine ini\u021biativa primarului pentru \u00eembun\u0103ta\u021birea serviciului turistic."},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ptbrb.ro\/wp-content\/uploads\/2026\/10\/08.10.2026-7-1-of-1-1024x576.jpg\" alt=\"\" class=\"wp-image-458\" srcset=\"https:\/\/ptbrb.ro\/wp-content\/uploads\/2026\/10\/08.10.2026-7-1-of-1-1024x576.jpg 1024w, https:\/\/ptbrb.ro\/wp-content\/uploads\/2026\/10\/08.10.2026-7-1-of-1-300x169.jpg 300w, https:\/\/ptbrb.ro\/wp-content\/uploads\/2026\/10\/08.10.2026-7-1-of-1-768x432.jpg 768w, https:\/\/ptbrb.ro\/wp-content\/uploads\/2026\/10\/08.10.2026-7-1-of-1.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.facebook.com\/andrei.dinculescu?__cft__[0]=AZg-B2qHOIBL1h6WtfRuXfLV9x_vgKtpkXz8EdLyDB57eZFCAx343yG83RrCF25uFDFgOJ2OzL6X1qh7t00DJYpw4XWo5eieMxjPPlGnWM53BV4lBZoXlAKwD8Y4mruCyp0rD4-AEMKnhdUKB3DRKjvpEJbsxzfAugVCscIgSlOAFRSiNvw0NKL2vMlOrhz2aABoiJxDS43ew3jLvXUuJMg&amp;__tn__=-]K-R\">Andrei Dinculescu-Bighea<\/a>: Salut ini\u021biativa Primarului general, Ciprian Ciucu, de a construi o strategie coerent\u0103 de promovare turistic\u0103 a Capitalei \u0219i de a \u00eenfiin\u021ba Organiza\u021bia de Management al Destina\u021biei (OMD) a Bucure\u0219tiului.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u0103 bucur c\u0103 direc\u021bia anun\u021bat\u0103 de Prim\u0103ria Capitalei se \u00eent\u00e2lne\u0219te cu obiectivele pe care le-am urm\u0103rit \u00een dezvoltarea Bucharest CityTour: integrarea transportului turistic cu oferta cultural\u0103 a ora\u0219ului \u0219i construirea unor parteneriate reale cu mediul privat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La Bucharest CityTour, am \u00eenceput deja s\u0103 punem \u00een practic\u0103 aceast\u0103 viziune.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vrei s\u0103 mergi la bibliotec\u0103, la un muzeu, la teatru sau s\u0103 descoperi o expozi\u021bie?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pe site-ul BCT, \u00een cadrul proiectului Bucharest CityTour, prelu\u0103m \u0219i afi\u0219\u0103m deja informa\u021bii relevante despre evenimentele institu\u021biilor culturale din Bucure\u0219ti, spectacole de teatru, activit\u0103\u021bile Bibliotecii Metropolitane Bucure\u0219ti, expozi\u021bii \u0219i obiective turistice precum Arcul de Triumf.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De la ateliere pentru copii \u0219i spectacole, p\u00e2n\u0103 la conferin\u021be \u0219i expozi\u021bii temporare sau permanente, ne dorim s\u0103 facem oferta cultural\u0103 a ora\u0219ului mai vizibil\u0103 \u0219i mai u\u0219or de descoperit, at\u00e2t pentru bucure\u0219teni, c\u00e2t \u0219i pentru turi\u0219ti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Am ref\u0103cut site-ul Bucharest CityTour, am purtat discu\u021bii cu Prim\u0103ria Municipiului Bucure\u0219ti \u0219i am \u00eenceput discu\u021bii preliminare cu reprezentan\u021bi ai industriei hoteliere \u0219i ai sectorului HoReCa pentru dezvoltarea unor parteneriate. Am preg\u0103tit, de asemenea, o ofert\u0103 tarifar\u0103 special\u0103, adaptat\u0103 proiectului Bucharest CityTour.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cred c\u0103 Bucure\u0219tiul are nevoie de o abordare integrat\u0103, \u00een care transportul, obiectivele turistice, evenimentele, cultura \u0219i serviciile dedicate vizitatorilor s\u0103 fie conectate \u0219i promovate coerent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De aceea, salut acest demers \u0219i cred c\u0103 viitoarea OMD poate crea cadrul necesar pentru ca ini\u021biativele publice \u0219i private s\u0103 se completeze \u0219i s\u0103 contribuie la acela\u0219i obiectiv: un Bucure\u0219ti mai vizibil, mai atractiv \u0219i mai bine promovat ca destina\u021bie turistic\u0103.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bucure\u0219tiul are ce s\u0103 le ofere vizitatorilor. Trebuie s\u0103 facem aceste lucruri mai u\u0219or de descoperit \u0219i s\u0103 lucr\u0103m \u00eempreun\u0103 pentru a le pune \u00een valoare.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sursa info: Facebook STB.SA<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Andrei Dinculescu-Bighea: Salut ini\u021biativa Primarului general, Ciprian Ciucu, de a construi o strategie coerent\u0103 de promovare turistic\u0103 a Capitalei \u0219i de a \u00eenfiin\u021ba Organiza\u021bia de Management al Destina\u021biei (OMD) a Bucure\u0219tiului. M\u0103 bucur c\u0103 direc\u021bia anun\u021bat\u0103 de Prim\u0103ria Capitalei se \u00eent\u00e2lne\u0219te cu obiectivele pe care le-am urm\u0103rit \u00een dezvoltarea Bucharest CityTour: integrarea transportului turistic cu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-457","post","type-post","status-publish","format-standard","hentry","category-ptbr_bucuresti-news-national"],"_links":{"self":[{"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/posts\/457","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/comments?post=457"}],"version-history":[{"count":3,"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/posts\/457\/revisions"}],"predecessor-version":[{"id":463,"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/posts\/457\/revisions\/463"}],"wp:attachment":[{"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/media?parent=457"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/categories?post=457"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ptbrb.ro\/index.php\/wp-json\/wp\/v2\/tags?post=457"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}